If you've ever wondered about the shape of seashells and how the patterns on their outer shell came to be, then its worth to revisit "A New Kind of Science" (NKS) from Stephen Wolfram. Using the sheer power of computation to model the inner details behind nature's shape-making processes, Wolfram has provided a breakthrough insight to learn how shapes and patterns arise in nature. NKS, together with its software Mathematica gives a toyful learning environment to play with the inner workings of nature. With Cellular Automata, we discover that nature follows some pretty simple basic rules to come up with interesting patterns, such as those of the seashell.
Complex as our world may seem, it runs on basic discreet laws that can be deciphered. This idea is in unison with the focus of Archetyper.com - to recognize patterns, basic laws and simple rules within different emergent levels of the natural world. This task ignites the sense of wonder and awe that comes with living in a universe as mysterious as ours, and provides a continuous stream of insight to understand our world better.